Real numbers. Real timeframes.
The discipline is vertical-agnostic — it works wherever a system of record exists. These are the engagements we can show, each carrying its own scoreboard.
See the work →The engagements.
Automotive to real estate to healthcare to events — the vertical changes; the discipline doesn’t. Each card names its vertical and its own scoreboard.
BMP Tuning
yearly revenue growth
The business needed cleaner visibility across ecommerce revenue, paid acquisition, SKU velocity, and operator decision cadence.
View case studyIronman 4x4 USA
multi-channel operation — D2C, wholesale, dealer network, marketplace
The North American arm of a global automotive aftermarket and outdoor lifestyle brand — running the DRYVN operating system across the full channel mix.
View case studyReal estate engagement
Google leads per week
The account arrived with tracking that could not be trusted. DRYVN rebuilt the measurement and the account — Google leads grew from 23 to 100+ per week.
View case studyMarine engagement
sales sourced through website
The older data window was not reliable enough to publish, so the proof had to move to a 2026-forward view and stay by-vertical.
View case studyThe operating discipline DRYVN now codifies is the same one Brian ran as CMO at APMEX.
The discipline starts in 1999: Brian’s first e-commerce store went live that April, and by October it was a fully functional dropship operation — one of the first true dropship e-commerce retailers anywhere, in an era when most names, Amazon included, ran catalogs with in-house fulfillment. Nineteen years of that discipline later, he led marketing at APMEX as CMO from 2018 to 2021, before DRYVN existed: annual new customers grew from 81K to 294K, with $6.28B under his marketing leadership across three years. This is the operating discipline DRYVN later codified — honest pre-DRYVN framing, not a borrowed result.
$6.28B under marketing leadership
Five frameworks from our 83-framework corpus.
Every Operation runs against the corpus. Here are five frameworks our agents reference most often in active engagements:
- The Wedge (Positioning)
- Funnel Math (CAC & LTV)
- The Cascade (Planning Hierarchy)
- Attribution Reconciliation (CRM vs Platform)
- Lifecycle Cohort Analysis (Retention & LTV)