Case study · Supplements

$15.02M in lifetime sales. Read from the admin.

One of four Shopify stores our founder owns and operates today, with the AI Marketer working inside it. Mid-scale — where the gap between gross and net (discounts, returns, refunds) is a number the operator actually manages. Lifetime revenue as read on September 4, 2026 — uncropped, with the date still on it.

$15.02M

86,768 orders · all time

Total sales, all time$15,016,366.66
Gross sales$18,587,446.18
Net sales$14,128,908.11
Orders86,768
Average order (derived)$173

Read from the Shopify admin · September 4, 2026

Shopify admin, lifetime revenue: $15,016,366.66 total sales, 86,768 orders — read September 4, 2026
Uncropped · the number above is the one in the panel

What runs inside

The same loop, at this scale.

Connected data

Storefront, ad platforms, analytics, and orders — reconciled to what actually cleared.

Daily opportunities

Money leaks and small optimizations surfaced in Slack as they appear, approval-gated.

Monday proof packet

What changed, why, the next move — in Slack and the inbox, every week.

Approval gate

Launches, budget shifts, and customer-facing changes wait for a named yes.

That is what it looks like running.

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